We have nearly two decades of experience in market research and partner with our clients to develop research plans that will best meet their needs objectives.
Our efforts enhance consumer engagement activities and often lead to increased sales for our clients.
Unlike our competitors, AFJ Consulting is a market research consultancy dedicated to leveraging technology in our research projects to provide cost-effective and adaptive research solutions.
Ambika has nearly 20 years of experience helping state lotteries and companies across the globe reach their marketing research and sales goals. She holds a Masters degree with a specialization in Research, Evaluation, Measurement, and Statistics from The University of Georgia, and a Bachelors degree in Psychology from Georgia State University.
Before establishing AFJ Consulting, Ambika held positions at Lynx Research Consulting and Scientific Games International.
Internet-based qualitative & quantitative (hybrid) research, mixed-methodology projects, survey research, consumer analysis, member census surveys, data analysis & synergistic research reporting.
Maanya is a recent graduate of Columbia University, where she earned a Masters degree in Strategic Communication and honed her skills in various forms of qualitative data analysis and reporting. Her most recent projects include the development of a strategic communication plan for a gun violence group to attract new members.
In-depth interviews, quantitative surveys, social media analysis, focus groups, and desk sources, involving more than 400 people and 8 channels. She is also trained in Google Analytics, Google Data Studio, Sprout Social, various online focus group platforms, Canva, Adobe Illustrator, Tableau, Python, WordPress, and the Microsoft suite of products.